How This "BORING" Website Makes $35,000/Month!

How This "BORING" Website Makes $35,000/Month!

Niche Pursuits 12/23/2024

Sometimes being boring is a good thing. I recently discovered a boring little website that is making over $35,000 per month, and in this article, I’ll reveal how it gets traffic and how it makes money.

In fact, I have four boring websites to share, and the other three are making even more than $35,000 per month. One of these websites is making over $10 million a year about one of the most boring subjects possible.


The $35,000/Month Boring Website: UnitConversion.net

What Is It?

The website is unitconversion.net, an entire site dedicated to the very exciting subject of unit conversions. Want to know how many meters are in a mile or how many inches are in a foot? This boring website has you covered.

It features hundreds of conversion calculators, ranging from simple length or weight conversions to more complex engineering fluids or even radiology converters.

How Much Money Does It Make?

  • The site makes money primarily through display ads.
  • Ads are visible whenever you use one of the conversion calculators.
  • According to SimilarWeb, the site gets 4.5 million visitors per month.
  • The average visitor views 1.55 pages per visit.
  • Using a conservative RPM (revenue per thousand impressions) of $5, the site likely makes over $35,000 per month.

Where Does the Traffic Come From?

  • Over 80% of the traffic comes directly from Google organic search.
  • The site ranks well for keywords like:
    • inches to feet
    • kilometers to miles
    • millimeters to inches

This boring little website is turning free SEO traffic from Google into a mind-blowing $35,000 per month.


Other Boring Websites Making Even More Money

1. ChartSheets.com - Spreadsheets Templates

  • This site offers Excel spreadsheet templates including budgeting, financial forecasts, and even Christmas planning.
  • It makes money by selling templates for a one-time fee ranging from about $10 to $170 for bundles.
  • The founder has revealed that ChartSheets.com makes up to $40,000 per month.
  • The site doesn’t get much traffic overall and likely spends money on paid ads, but it sells actual products, so paid ads make sense here.

2. TypingTest.com - Typing Tests and Training

  • TypingTest.com turns the boring task of typing into an engaging experience with:
    • Timed typing tests
    • Typing games
    • A typing trainer with 14 lessons and progress tests
  • The site monetizes through display ads placed all over the website.
  • According to SimilarWeb:
    • It gets 3.6 million visitors per month.
    • Each visitor views an average of 8.05 pages per visit, dramatically increasing revenue.
  • Using a conservative RPM of $5, TypingTest.com is estimated to make over $144,000 per month.
  • The largest source of traffic is Google organic search, ranking top for keywords like typing test, WPM test, and typing practice.

3. SmallPDF.com - PDF Tools

  • SmallPDF.com focuses on the mundane task of working with PDFs:
    • Compress PDFs
    • Convert PDFs to Word or JPEG
    • Create PDFs from images
  • They offer some tools for free but also have a premium subscription starting at $12 per month.
  • Traffic stats are impressive:
    • 57 million visitors per month from Google organic search alone.
    • They rank near the top for searches like PDF to Word, PDF to JPEG, and compress PDF.
  • Instead of display ads, SmallPDF.com makes money through subscription plans.
  • Revenue estimates:
    • Google AI overview estimates $17.5 million per year.
    • Grow Mojo estimates around $12.5 million per year.
  • This is by far the most profitable boring site in this list.

Key Takeaways: Why Boring Websites Can Be Profitable

  • Focus on mundane, everyday tasks that people need help with.
  • Offer simple solutions that make these tasks easier.
  • Use free tools or content to attract large amounts of organic traffic.
  • Monetize with display ads, digital product sales, or subscriptions.
  • SEO is a powerful driver of traffic for boring niches.

Additional Resources

  • Want to see four ugly websites making as much as $46,000 per month? Check out my recent video.
  • Join my free newsletter for more insights: Niche Pursuits Newsletter
  • If you want to build internal links faster and easier for your website, check out my WordPress plugin: Link Whisper

Thanks for reading! If you enjoyed this breakdown of boring but profitable websites, consider subscribing to my channel for more online business reveals.

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